Welcome to my portfolio

Aayesha Mansuri

A passionate Digital Marketing Professional turning data into stories and strategies into results.

Post Graduate in Digital Marketing  ·  Digifine Academy

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Aayesha Mansuri
About Me

Crafting Digital Experiences That Convert

Hello! I'm Aayesha Mansuri, a results-driven Digital Marketing professional with a foundation in Commerce (HSC) and a Post Graduation in Digital Marketing from Digifine Academy, Mumbai's leading digital marketing institution.

I blend analytical thinking with creative strategy to build campaigns that don't just look good — they perform. From crafting data-backed paid media strategies to decoding search algorithms, I approach every challenge with curiosity and precision.

My expertise spans the full digital marketing spectrum, and I'm passionate about staying ahead of industry trends to deliver measurable, meaningful results for brands.

Paid Advertising SEO Social Media Programmatic Ads Analytics
What I Do

My Skills

Paid Marketing (PPC)
Expert in Google Ads, Meta Ads, and YouTube advertising. I design high-converting campaigns with laser-focused targeting to maximise ROI and minimise wasted spend.
Search Engine Optimisation
From on-page optimisation to technical audits and link building, I craft SEO strategies that drive sustainable organic growth and improve search visibility.
Social Media Marketing
Content strategy, community management, and paid social across Instagram, Facebook, LinkedIn & more. I build engaged audiences that convert to loyal customers.
Programmatic Advertising
Skilled in DSP platforms and real-time bidding strategies for display, video, and native ad formats — delivering the right message to the right audience at scale.
Analytics & Reporting
Proficient in Google Analytics 4, Meta Business Suite, and data visualisation tools. I transform raw data into actionable insights that guide smarter marketing decisions.
Email & Content Marketing
From automated email sequences to compelling blog content and video scripts, I create content that nurtures leads through every stage of the funnel effectively.
My Work

Featured Projects

Paid Advertising
E-Commerce Google Ads Campaign for Fashion Brand
Designed and managed a full-funnel Google Ads strategy including Search, Shopping, and Display campaigns for a Mumbai-based fashion e-commerce brand. Achieved a 3.8x Return on Ad Spend (ROAS) within 60 days by implementing precise audience segmentation, negative keyword sculpting, and responsive search ads with dynamic callouts.
Google Ads Shopping Ads 3.8x ROAS
SEO
Organic Traffic Growth for EdTech Startup
Led a comprehensive SEO overhaul for an education technology startup, including technical site audit, content gap analysis, and a structured backlink acquisition campaign. Increased organic sessions by 210% in 4 months, ranking 15+ target keywords on Google's first page through strategic blog content and on-page optimisation.
On-Page SEO Link Building +210% Traffic
Social Media & Programmatic
Integrated Social Campaign for Real Estate Developer
Conceptualised and executed an integrated social media and programmatic advertising campaign for a real estate developer in Mumbai. Combined Meta lead generation ads with programmatic display retargeting to build a qualified pipeline, generating 400+ verified leads at a cost-per-lead 35% below industry benchmark.
Meta Ads Programmatic 400+ Leads
Insights

From The Blog

Education
Best Digital Marketing Institute in Mumbai
Looking to build a career in digital marketing? Discover the top institutes in Mumbai offering industry-relevant courses, expert faculty, and guaranteed placement support.
Read Article
Career Guide
Top 10 Skills You Need as a Digital Marketer
The digital marketing landscape evolves fast. Here are the 10 most in-demand skills every marketer needs to master to stay relevant, competitive, and hireable in 2025.
Read Article
SEO Basics
What is SEO? A Beginner's Complete Guide
Search Engine Optimisation can feel overwhelming. This beginner-friendly guide breaks down exactly what SEO is, how it works, and why every business needs it to grow online.
Read Article
Credentials

My Certifications

Certification 1
Certification 2
Certification 3
Certification 4
Certification 5
Let's Connect

Get In Touch

Have a project in mind, a collaboration opportunity, or just want to say hello? I'd love to hear from you — let's create something remarkable together.

Location
Mumbai, Maharashtra, India

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